Powered by Google Gemini AI

AI Marketing Intelligence Revolution

The world's first AI platform that automatically detects campaign failures, discovers optimal advertising platforms globally, and provides real-time strategic intelligence across 180+ countries

$780B
Market Size
92%
AI Accuracy
180+
Countries
4.2x
Avg ROAS

The $100B+ Problem

Digital advertising waste is the largest hidden cost in business today

31%
Only 31% of marketers consistently measure campaign ROI
$100B+
Lost annually to ad fraud & open-web programmatic inefficiency
23%
Only 23% strongly agree their data quality is good enough to optimize budgets
6 months
Average time to realize campaign failure
† Typical lag to judge performance for organic/B2B; PPC often shows meaningful signals in days–weeks.
Sources: The CMO Survey (2024–2025); Juniper Research – Global Online Ad Fraud; ANA Programmatic Supply Chain/Transparency (2023–2024); Nielsen Annual Marketing Report (2024–2025).

What's Broken in Digital Marketing Today

  • Campaign failures detected too late, after budget is burned
  • No intelligence on which platforms work for specific audiences
  • Generic recommendations ignore regional market differences
  • Manual analysis takes weeks while opportunities vanish
  • No real-time competitive intelligence or market trends
  • Platform discovery limited to major, oversaturated channels

Meet WhyDidItDie

The first AI platform that thinks like your best marketing strategist, but processes data like a supercomputer

📊

Campaign Detective

Deep forensic analysis of campaign performance patterns. AI analyzes 30+ metrics to instantly identify why campaigns fail and provides objective-aware recommendations.

Live Pattern Recognition Real-time Analysis
🎯

Platform Intelligence

Smart platform recommendations and predictive analytics. Discovers optimal advertising platforms across 180+ countries with cultural intelligence.

Live Global Discovery Cultural AI
👑

Decision Tracker

Who made what decisions and when. Complete audit trail of marketing decisions with impact analysis and accountability tracking.

Live Decision Intelligence Accountability
🔍

Waste Detective

Advanced AI forensics to detect hidden budget leaks. Identifies micro-inefficiencies and hidden waste patterns that traditional analytics miss.

Live Budget Forensics Leak Detection
🧠

Market Intelligence Engine

Cross-module insights and predictive analytics. Synthesizes data from all modules to provide strategic market intelligence and future predictions.

Live Predictive AI Strategic Intelligence
🤖

AI Content Engine

AI-powered content differentiation and optimization. Creates and optimizes marketing content using insights from all other modules.

Live Content AI Creative Optimization

Complete Platform Live and Operational

🔍 Detection & Forensics (Live)

Campaign Detective + Waste Detective identify problems and inefficiencies

🎯 Strategy & Intelligence (Live)

Platform Intelligence + Market Intelligence Engine provide strategic guidance

📊 Accountability & Optimization (Live)

Decision Tracker + AI Content Engine ensure results and optimization

Live AI Analysis

LIVE DEMO
CRITICAL

Black Friday Campaign

Facebook • $50K budget

0.34%
CTR
$8.92
CPC
4.2x
Frequency
30%
Waste
AI Alert: Campaign Failure Detected
Creative fatigue + poor targeting = immediate intervention required
CHAMPION

Holiday Gift Guide

Facebook • $25K budget

3.47%
CTR
$0.89
CPC
1.8x
Frequency
Scale
Recommendation
AI Recommendation: Scale Opportunity
247% above benchmarks - ready for 2x budget increase
Global Market Intelligence

AI-powered insights across 195 countries and 65+ industries

🧠

Market Intelligence Engine

LIVE

The only platform that provides real-time market intelligence for any industry in any country using Google Gemini AI

Input Analysis

Industry: AI & Machine Learning
Market: 🇩🇪 Germany
Goal: Market Entry
Budget: $1M - $10M

AI Analysis Results

94%
Very High Opportunity
• €12.8B addressable market
• 347% growth in AI investment
• Low regulatory barriers
• 18-month break-even timeline
Competitive Landscape
23 direct competitors identified, with SAP leading at 18% market share. Window of opportunity in enterprise AI automation.
Regulatory Environment
EU AI Act compliance required by 2025. GDPR-compliant data handling essential. €2M investment in legal compliance recommended.
Investment Climate
German government AI investment fund allocating €3B in 2025. High probability of securing government co-funding.
Market Entry Strategy
Partner with German Mittelstand companies. Focus on Munich and Berlin tech hubs. B2B enterprise sales model optimal.

Decision Tracker

Marketing accountability made crystal clear - track every decision from conception to ROI impact

Live Decision Intelligence

👑 Accountability Score: 94%
AI Insight
For Active Decisions
Log
Impact Tracked
92%
Execution Rate
8.7/10
Avg Quality Score
✅ Implemented
"Switch holiday budget from Facebook to TikTok for Gen Z targeting"
👤 Sarah Martinez - Marketing Director
📅 Decided: Dec 15, 2024 • Implemented: Dec 18, 2024
🎯 Objective: Engagement • Platform: TikTok
+347%
Engagement Rate
-67%
Cost Per Lead
$78K
Budget Saved
9.4/10
Impact Score
🎯 AI Analysis
Perfect platform-audience alignment. TikTok's Gen Z penetration (87%) combined with holiday shopping patterns created optimal conversion opportunity. Decision timing aligned with platform algorithm changes.
⏳ Pending
"Increase Black Friday campaign budget by $150K based on early performance"
👤 Marcus Chen - Performance Marketing Lead
📅 Decided: Dec 20, 2024 • Due: Dec 22, 2024
🎯 Objective: Conversion • Platform: Google Ads
4.2x
Predicted ROAS
89%
Success Probability
48h
Implementation Window
-/-
Impact Score
🤖 AI Prediction
High-confidence recommendation based on 14-day performance trend analysis. Current CTR (3.2%) and conversion rate (4.7%) exceed category benchmarks by 156%. Market saturation risk: Low.

Why Decision Tracking Changes Everything

👑 Complete Accountability

Track every decision from idea to impact with AI-powered scoring and real-time performance measurement

🧠 Learning Intelligence

AI analyzes decision patterns to improve future recommendations and identify high-performing decision-makers

⚡ Real-Time Impact

See immediate performance changes linked directly to specific decisions and responsible team members

📊 Executive Dashboard

C-level insights showing team performance, decision quality trends, and ROI attribution by decision maker

AI Content Engine

Transform underperforming content into conversion machines with AI-powered psychological analysis and cultural intelligence

🚀

Content Intelligence Engine

LIVE

The only AI that analyzes content psychology, cultural fit, and market sophistication to generate high-converting alternatives

Before: Underperforming Copy

"Get our amazing software now! It's the best solution for your business needs. Try it today!"

❌ Generic messaging
❌ No emotional triggers
❌ Weak value proposition
❌ Poor cultural alignment

After: AI-Enhanced Copy

"Stop wasting $12K monthly on manual processes. 89% of fast-growing companies automate with our AI—join 2,400+ teams saving 15 hours weekly."

✅ Specific pain point
✅ Social proof triggers
✅ Quantified value
✅ Psychological urgency
+247%
Conversion Improvement
$80.1B
Content Creation Market 2030
89%
Marketers Report Positive ROI
40%
More Revenue from Personalization
32.5%
Market CAGR Growth Rate
🧠 Psychological Analysis

AI detects 25+ psychological triggers, awareness levels, and market sophistication to craft messaging that resonates with your exact audience psychology.

+156%
Click-through Rate
+89%
Engagement
🌍 Cultural Intelligence

Adapts messaging for 195+ countries with cultural values, communication styles, and regional preferences for maximum market penetration.

+203%
Global Conversion
+124%
Cultural Relevance

Waste Detective

AI-powered budget forensics that hunts down hidden waste patterns traditional analytics miss

Advanced Budget Forensics

🕵️ Powered by Gemini AI

The Hidden Waste Problem

$100B
Global ad spend leaks at massive scale: ad fraud alone is a ~$100B problem worldwide, and open-web programmatic shows large inefficiencies (recent ANA studies found only ~36–41% of spend produced effective ad impressions).
Traditional analytics catch obvious issues but miss micro-inefficiencies—bid/model drift, audience fatigue, and cross-campaign cannibalization—so waste compounds. WDID budget forensics surfaces those hidden leaks in real time across platforms.
Sources: Juniper Research (via AdMonsters); ANA Programmatic Media Supply Chain Transparency (2023 & 2025).

AI Detective Analysis

🔍 Individual Campaign Investigation
Deep forensic analysis of each campaign's performance patterns and waste indicators
🧠 Gemini-Enhanced Detection
Advanced pattern recognition identifies waste across 30+ metrics and performance indicators
⚡ Real-Time Intervention
Automatic alerts and optimization recommendations prevent waste before it compounds

🔍 Campaign Health Scoring

Real-time assessment of individual campaign performance with predictive health indicators and intervention triggers.

🕵️ Waste Pattern Recognition

AI identifies subtle inefficiencies like creative fatigue, audience overlap, and bid optimization failures across campaigns.

🎯 Predictive Waste Prevention

Machine learning models predict future waste scenarios and recommend preventive actions before budget is burned.

🚀 Auto-Fix Recommendations

Actionable optimization suggestions with estimated impact calculations for immediate waste reduction.

Deep Analysis & AI Co-Pilot

Gemini 2.5 Flash-powered forensic analysis with interactive AI consultation

Advanced Campaign Forensics

Deep dive analysis powered by Google Gemini 2.5 Flash

🔬 Forensic Analysis

60+ data points analyzed per campaign with pattern recognition across historical performance, competitive landscape, and market conditions.

💬 AI Co-Pilot

Interactive AI consultant provides real-time answers, strategic recommendations, and explains complex performance patterns in plain language.

📊 Predictive Modeling

Machine learning models predict future performance with 92% accuracy, identifying opportunities and risks before they materialize.

Traction

57 users and counting — validation from individuals, non-marketers, and agencies

User Growth

Onboarded users across roles — founders, operators, marketers & agencies. Early momentum via word-of-mouth and LinkedIn feedback.

Signals

Strong praise for waste detection, cross-market platform discovery, and clarity for non-marketers.

Use Cases

Individuals: fast strategy & content lift. Agencies: accountability & scale. Non-marketers: plain-language insights that drive action.

Competitive Edge

Beyond point tools — WDID unifies forensics, global discovery, content, waste, market intel & decisions

CapabilityWhyDidItDieJasperMutinyMadgicx
Campaign Forensics✅ Deep, objective-aware⚠️ Basic
Platform Discovery (180+)✅ Global + cultural⚠️ Narrow
Decision Tracking✅ Accountability & impact
Content Optimization✅ Psych + culture fit⚠️ Limited⚠️ Basic
Market Intelligence✅ Predictive, Gemini-powered⚠️ Narrow

Scale Timeline

18-month plan balancing individuals & agencies, then enterprise

Q4 2025

Agency pilots + individual onboarding. Case studies & ROI proof. Onboarding UX polish.

Q1 2026

Paid tiers rollout. 250+ users. CAC experiments; expand LinkedIn/community momentum.

Q2 2026

Light sales enablement (contract AE/SDR). Strengthen agency partnerships & integrations.

Q3 2026

Enterprise readiness — SSO, admin, audit, SOC2 prep. Deeper Google Ads & CTV.

Q4 2026

Enterprise deals & international expansion. Add retail media & more non-traditional platforms.

Massive Market Opportunity

Digital advertising is the largest growing market in business history

$780B

Global Digital Advertising Market (2025, est.)

Total Addressable Market

$780B

≈73% of ~$1.08T total ad spend (2025)

Serviceable Market

$180B

Campaign optimization, analytics, verification & MMM

Obtainable Market

$18–35B

AI-powered marketing intelligence by 2027 (est.)

Lean 6-Month Execution Plan

Maximize Google AI Fund value through strategic resource allocation

Phase 1 (Months 1-2)
Technical Excellence
Google Credits + $75K
  • Gemini already integrated (1.5 Pro, 1.5 Flash, 2.5 Flash) + Google Grounding; focus on prompt/eval, safety & cost optimization
  • Security & privacy baseline (SSO/2FA, RBAC, encryption, audit logs) + GDPR/CCPA DPAs; SOC 2 readiness kickoff (Type I when pilots require)
  • API performance & reliability tuning on Google Cloud; tracing/observability and autoscaling hardening
  • Real-time processing infrastructure on Google Cloud (incl. Supabase backups/PITR)
  • Multi-language evaluation & model fine-tuning for priority markets
Phase 2 (Months 3-4)
Market Penetration
Google Network + $100K
  • Google Ads ecosystem integrations & partner intros through the Google network
  • 3–5 design partners (mid-market) + 2–3 paid pilots; launch self-serve intro pricing from $20 for individuals while refining tiers
  • Industry-specific AI customizations (e.g., retail, SaaS) and weekly “AI Detective” reports
  • Onboarding & customer-success playbooks; light AE/SDR + automated demo-to-paid funnel
  • Public changelog and 1–2 initial case studies to validate ROI
Phase 3 (Months 5-6)
Prove & Prepare
Revenue + $75K
  • Retention & pricing optimization (target ≥95–100% net MRR retention); finalize Pro/Team/Agency tiers
  • SOC 2 Type I readiness (controls implemented; audit window initiated)
  • Deeper Google Ads & Analytics integrations + auto-fix recommendations
  • Scale to 6–10 paid pilots and publish 2–3 public ROI case studies
  • Seed/Series A preparation with Google backing (metrics instrumentation & data room)

Lean Success Metrics

$100–250k
ARR run-rate in 6 months
300–600 users • 8–12 paying agencies
$500k–$1.2M
ARR by 12 months
10–20 agency partners • 5–8 enterprise pilots
$2M+
ARR by 18 months
15–25 enterprise customers • Series A-ready

Access & Future Pricing

Free during open beta. Simple value-based plans will roll out gradually — starting at $20 for individuals.

Now

Open Beta — Free

Unlimited analysis while we validate with real users.

  • Core modules: Campaign/Waste Detective, Platform & Market Intelligence (basic)
  • Decision Tracker & AI Content (basic)
  • 1 ad account per platform • 7-day data retention
  • Founders discount preserved for early users
Soon

Pro (Individual)

Simple plan for solo users — priced on real value.

  • From $20/mo (regional pricing applies)
  • Up to 5 ad accounts per platform • 30-day retention
  • Full core forensics + intelligence workflow
  • Fair-use compute; founders keep preferred pricing
Later

Team & Agency

Collaboration and client views as demand grows.

  • Multi-seat collaboration • Client workspaces
  • Bulk analysis • Extended retention (90–180 days)
  • White-label exports • API access (select use cases)
  • Volume & region-adjusted pricing (TBD)
Pricing evolves with delivered value. Geography-based adjustments apply at checkout.

Google Partnership

Building the future of AI-powered marketing intelligence with Google Gemini

Google AI Futures Fund Application

$250K

Early access to Gemini models + funding to scale our AI marketing intelligence platform

What We Need from Google

🤖 Early Gemini Access

Advanced Gemini features for multimodal analysis and real-time web grounding

☁️ Google Cloud Credits

Infrastructure for processing millions of campaigns and global platform data

🧠 Google AI Expertise

Technical guidance on optimizing Gemini for marketing intelligence use cases

🤝 Go-to-Market Support

Integration with Google Ads ecosystem and enterprise customer introductions

$90K
Google Cloud infrastructure & API costs
$60K
Gemini model eval & optimization (prompting, grounding, safety)
$50K
Security, privacy & SOC 2 readiness (SSO/2FA, RBAC, audit logs, DPAs)
$50K
Market development & local ops (PLG, content/community, Nigeria pilot liaisons)

Why Google + WhyDidItDie?

Perfect Technical Fit

Gemini's multimodal capabilities enable our unique combination of web grounding, image analysis, and cultural intelligence

Massive Market Impact

First mover advantage in $18B AI marketing intelligence market with $780B+ TAM

Google Ecosystem Synergy

Natural integration with Google Ads, Cloud Platform, and Analytics - creating powerful flywheel effects

Why Google

Gemini + Ads + Cloud + WDID = measurable ecosystem growth

Gemini Showcase

WDID demonstrates multimodal grounding for revenue outcomes.

Ads Flywheel

Better intelligence → more advertisers succeed → more durable Google Ads spend.

Cloud Consumption

Processing on GCP with a clear credits → usage conversion path.

Founder-Market Fit

Solo, fast-iterating founder with deep PPC DNA across platforms including Google.

Requesting Google Cloud credits + Google Ads credits + early Gemini access to accelerate adoption across individuals and agencies.

Let's Build the Future Together

Join us in revolutionizing how businesses discover, optimize, and scale their advertising with AI-powered intelligence that works across every market globally

Live Platform
6 features operational now
500+ MAUs
beta users by end of 2025
195 Countries
global market coverage

WhyDidItDie • AI Marketing Intelligence Platform • Powered by Google Gemini

Founder

Built WhyDidItDie solo — from idea to full-stack product. Architected Supabase backend, designed and optimized SQL schemas, deployed cron jobs, and engineered the entire data infrastructure. Current live integration: Facebook Ads, with multi-platform expansion underway.

Isabella Ibeji

Founder & Builder — advertising strategist turned product creator. Managed multi-million-dollar PPC budgets; published author and speaker at global industry events.

Advertising Expertise
Google, Meta, TikTok, LinkedIn, Programmatic
Full-Stack Builder
Architected Supabase backend, SQL schemas, cron jobs, and data tables
Recognized Leader
CIM MCIM, AMA member, published in JAPR